My Social Marketing Strategy that Books Clients

I’m proud to announce the release of my new video tutorial, Social Marketing Strategies for Photographers. I teach you how to use social marketing websites to reach your target market and convert them into booked clients.

Check out the promo video then click here to learn more about it!

Here’s what this tutorial will do for you:

  • Get you more exposure in your target market
  • Give you step-by-step instructions to turn online contacts into clients
  • Teach you the best strategies for each major online marketing area
  • Set up a plan to get the most out of your online marketing efforts
  • Show you how to manage and automate the process
  • Keep you from dropping the ball with your online marketing
  • Show you how to incorporate social marketing in your existing marketing plan

Click here for more info!

Evansology 117 – Favorite Photoshop Plugins

Rod gives a short list of his favorite Photoshop plugins to save you some time and give your images a new look.

p.s. Nobody paid me to say this. I use these plugins and I love them.

Portraiture before and after (smoothing effect can be dialed up or down to your client’s preference):
Rod Evans shows you a before and after image using Portraiture

Nik Tonal Contrast before and after (Part of the Nik Color Efex Pro 3.0 collection): Rod Evans shows you a before and after image using Nik's Color Efex Pro Tonal Contrast filter

Announcing my new lighting tutorial

I’m proud to announce the release of my new lighting tutorial, Creating Dimension with Light and Creative Posing. It covers the fundamentals of lighting and posing in over 2 hours of video.

Check out the promo video then click here to learn more about it!

Here’s what this tutorial will do for you:

  • Raise your skill level and build the foundation for your look and style
  • Increase your confidence during sessions, allowing you to release your inner creativity
  • Explain the fundamentals of lighting to help you achieve mastery over your light
  • Teach you how to flatter your subject with light
  • Show you how to direct clients and get them to relax
  • Explain examples of good and bad posing and lighting
  • Give you creative posing ideas

p.s. As a bonus for my rodevans.tv readers, you can save $30 off this tutorial if you use the coupon code “rodevanstv” until March 31, 2011! Order here!

Evansology 116 – Fabrics for intimate portraits

Rod shows you some of his favorite fabrics to use for classic, intimate portraits.

Rod Evans uses fabric for maternity and couples portraits

Rod Evans creates classic intimate portraits with fabric wraps

Rod Evans uses fabric for this classic image of a mother and daughter

Evansology 115 – Portraits in your own home

Rod discusses the importance of having large portraits on display in your own home.