Education for Photographers - Rod Evans TV » Rod Evans

My Social Marketing Strategy that Books Clients

Rod Evans — Wed, 20 Apr 2011 16:45:14 +0000

I’m proud to announce the release of my new video tutorial, Social Marketing Strategies for Photographers. I teach you how to use social marketing websites to reach your target market and convert them into booked clients.

Check out the promo video then click here to learn more about it!

Here’s what this tutorial will do for you:

Get you more exposure in your target market
Give you step-by-step instructions to turn online contacts into clients
Teach you the best strategies for each major online marketing area
Set up a plan to get the most out of your online marketing efforts
Show you how to manage and automate the process
Keep you from dropping the ball with your online marketing
Show you how to incorporate social marketing in your existing marketing plan

Click here for more info!

Evansology 117 – Favorite Photoshop Plugins

Rod Evans — Tue, 05 Apr 2011 23:27:28 +0000

Rod gives a short list of his favorite Photoshop plugins to save you some time and give your images a new look.

p.s. Nobody paid me to say this. I use these plugins and I love them.

Portraiture before and after (smoothing effect can be dialed up or down to your client’s preference):

Nik Tonal Contrast before and after (Part of the Nik Color Efex Pro 3.0 collection):

Announcing my new lighting tutorial

Rod Evans — Mon, 28 Feb 2011 20:28:59 +0000

I’m proud to announce the release of my new lighting tutorial, Creating Dimension with Light and Creative Posing. It covers the fundamentals of lighting and posing in over 2 hours of video.

Check out the promo video then click here to learn more about it!

Here’s what this tutorial will do for you:

Raise your skill level and build the foundation for your look and style
Increase your confidence during sessions, allowing you to release your inner creativity
Explain the fundamentals of lighting to help you achieve mastery over your light
Teach you how to flatter your subject with light
Show you how to direct clients and get them to relax
Explain examples of good and bad posing and lighting
Give you creative posing ideas

p.s. As a bonus for my rodevans.tv readers, you can save $30 off this tutorial if you use the coupon code “rodevanstv” until March 31, 2011! Order here!

Evansology 116 – Fabrics for intimate portraits

Rod Evans — Thu, 10 Feb 2011 20:13:04 +0000

Rod shows you some of his favorite fabrics to use for classic, intimate portraits.

Evansology 115 – Portraits in your own home

Rod Evans — Sat, 15 Jan 2011 06:42:35 +0000

Rod discusses the importance of having large portraits on display in your own home.

One-day classes in Minneapolis and San Francisco!

Rod Evans — Mon, 27 Sep 2010 18:30:08 +0000

Hi friends,
If you happen to be near Minneapolis or San Francisco, come see me speaking in October as part of the Westcott Top Pro Tour. I even have a coupon code to save you $20. Check out the details:

Tuesday October 12 – Minneapolis, MN – Sheraton Bloomington Hotel

Monday October 18 – San Francisco, CA – Embassy Suites Hotel

The Complete Package

Inspired by the evolution of today’s portrait photography market, Rod has been studying art, which enables him to create fresh and contemporary images at the forefront of the industry. Combined with excellent marketing strategies, this has set him apart from the competition. At this event, Rod will discuss everything from lighting to marketing yourself through social media. He will teach you how to incorporate lighting into your style to build intimacy while adding a more artistic feel to your work. Rod will finish the evening with a discussion on how to market yourself and your work through social media, which has proven to be interactive, inexpensive and effective! Rod will share how he quickly climbed the photography ladder and achieved instant success.

Westcott Expert: Lighting Demonstrations

Great portraits begin with great lighting. Using real-world demonstrations, you’ll learn ways to ensure quality lighting for indoor and outdoor portraits. This session will cover popular lighting styles, correct light positioning, proper exposures and everything in between. Whether you’re working with studio strobes, constant lights or speedlites, you will learn techniques that will instantly improve your lighting skills both in the studio and on-location.

To reserve your spot in one of these classes, click HERE!

Make sure you use coupon code TPT7255 while booking to save $20!

p.s. If you can’t make it to one of these classes, check out the rest of the tour dates and locations here.

Free marketing boost this Monday

Rod Evans — Fri, 30 Jul 2010 17:44:51 +0000

Hi folks,

I’m teaming up with Sarah Petty and Lori Nordstrom to host a FREE live conference this Monday giving you 3 great marketing ideas to build your business RIGHT NOW.

Join me for JOYLIVE on Monday August 2 from 12:00 p.m. – 1:00 p.m. Central (1 pm EST, 10 am PST).

This live call is free thanks to our generous sponsor White House Custom Colour.

Tweet your questions to us LIVE using the #joylive hashtag during the event and we’ll answer as many as we can.

See you on Monday!

p.s. If you can’t make it on Monday or want a recording of the conference you can reserve a copy in advance for $39 (or pay $75 later). We’ll also send you 3 beautiful graphic templates. Check them out!

Catch me on April 19

Rod Evans — Fri, 19 Mar 2010 14:19:31 +0000

Hi folks,
Just a quick note to let you know I’ll be teaching an online class on April 19 titled “Give Seniors What They Want: FAME” through PPA’s “Grow Your Business Webinar Series.” You can head over to the PPA website to read more about it and get registered.

Evansology 114 – My First Lights

Rod Evans — Wed, 10 Feb 2010 22:36:15 +0000

I answer the common question: What should I use for my first lights?

Announcing my Fashion Lighting Tutorial

Rod Evans — Wed, 20 Jan 2010 22:30:36 +0000

I’m proud to announce the release of my Fashion Lighting Tutorial – over 90 minutes of video teaching you how to blow clients away with fashion lighting to boost your sales.

Check out the promo video then click here to learn more about it!

Here’s what this tutorial will do for you:

Show you how to use your studio lights to create dramatic fashion images that seniors are craving right now
Set your photography far apart from your competition
Give you a variety of fashion “looks” to use, creating more images that clients have to have
Teach you what lighting setup to use for different scenarios and why
Allow you to become the “it” photographer that seniors will talk about in school
Teach you my posing philosophy to refine your images
Show you how to put seniors at ease and how that leads to better images and higher sales

p.s. As a bonus for my rodevans.tv readers, you can save $30 off this tutorial if you use the coupon code “rodevanstv” until March 31, 2011! Order here!