My Social Marketing Strategy that Books Clients

I’m proud to announce the release of my new video tutorial, Social Marketing Strategies for Photographers. I teach you how to use social marketing websites to reach your target market and convert them into booked clients.

Check out the promo video then click here to learn more about it!

Here’s what this tutorial will do for you:

  • Get you more exposure in your target market
  • Give you step-by-step instructions to turn online contacts into clients
  • Teach you the best strategies for each major online marketing area
  • Set up a plan to get the most out of your online marketing efforts
  • Show you how to manage and automate the process
  • Keep you from dropping the ball with your online marketing
  • Show you how to incorporate social marketing in your existing marketing plan

Click here for more info!

Announcing my new lighting tutorial

I’m proud to announce the release of my new lighting tutorial, Creating Dimension with Light and Creative Posing. It covers the fundamentals of lighting and posing in over 2 hours of video.

Check out the promo video then click here to learn more about it!

Here’s what this tutorial will do for you:

  • Raise your skill level and build the foundation for your look and style
  • Increase your confidence during sessions, allowing you to release your inner creativity
  • Explain the fundamentals of lighting to help you achieve mastery over your light
  • Teach you how to flatter your subject with light
  • Show you how to direct clients and get them to relax
  • Explain examples of good and bad posing and lighting
  • Give you creative posing ideas

p.s. As a bonus for my rodevans.tv readers, you can save $30 off this tutorial if you use the coupon code “rodevanstv” until March 31, 2011! Order here!

One-day classes in Minneapolis and San Francisco!

Hi friends,
If you happen to be near Minneapolis or San Francisco, come see me speaking in October as part of the Westcott Top Pro Tour. I even have a coupon code to save you $20. Check out the details:

  • Tuesday October 12 – Minneapolis, MN – Sheraton Bloomington Hotel
  • Monday October 18 – San Francisco, CA – Embassy Suites Hotel

  • The Complete Package

    Inspired by the evolution of today’s portrait photography market, Rod has been studying art, which enables him to create fresh and contemporary images at the forefront of the industry. Combined with excellent marketing strategies, this has set him apart from the competition. At this event, Rod will discuss everything from lighting to marketing yourself through social media. He will teach you how to incorporate lighting into your style to build intimacy while adding a more artistic feel to your work. Rod will finish the evening with a discussion on how to market yourself and your work through social media, which has proven to be interactive, inexpensive and effective! Rod will share how he quickly climbed the photography ladder and achieved instant success.

    Westcott Expert: Lighting Demonstrations

    Great portraits begin with great lighting. Using real-world demonstrations, you’ll learn ways to ensure quality lighting for indoor and outdoor portraits. This session will cover popular lighting styles, correct light positioning, proper exposures and everything in between. Whether you’re working with studio strobes, constant lights or speedlites, you will learn techniques that will instantly improve your lighting skills both in the studio and on-location.

    To reserve your spot in one of these classes, click HERE!

    Make sure you use coupon code TPT7255 while booking to save $20!

    p.s. If you can’t make it to one of these classes, check out the rest of the tour dates and locations here.

    Free marketing boost this Monday

    Hi folks,

    I’m teaming up with Sarah Petty and Lori Nordstrom to host a FREE live conference this Monday giving you 3 great marketing ideas to build your business RIGHT NOW.

    Join me for JOYLIVE on Monday August 2 from 12:00 p.m. – 1:00 p.m. Central (1 pm EST, 10 am PST).

    This live call is free thanks to our generous sponsor White House Custom Colour.

    Tweet your questions to us LIVE using the #joylive hashtag during the event and we’ll answer as many as we can.

    Register now and we’ll send you the dial in number for our F*R*E*E Joylive event.

    See you on Monday!

    p.s. If you can’t make it on Monday or want a recording of the conference you can reserve a copy in advance for $39 (or pay $75 later). We’ll also send you 3 beautiful graphic templates. Check them out!

    Catch me on April 19

    Hi folks,
    Just a quick note to let you know I’ll be teaching an online class on April 19 titled “Give Seniors What They Want: FAME” through PPA’s “Grow Your Business Webinar Series.” You can head over to the PPA website to read more about it and get registered.